Tetridia News Feed
Great place to chat & exchange different views you might have about the IT world.
Optimize PDFs for search engines
08. October 2007As competitive as the online world becomes, it also is crucial that a website is noticed online.
Wikipedia's founder explains new editing rules
26. September 2007Wikipedia's founder Jimmy Wales, denies that the new strategies intented to improve the site's reliability, will jeopardise the users ability to edit text, and go against its original premises of having information that could be edited by people around the world.
What you need to know about Social Bookmarking
13. September 2007 The success of the "social" web applications is undeniable. Social networking sites like Facebook, Bebo or YouTube have reached success and fame in the past & present. Now followed by social bookmarking websites as they are becoming more and more praised by internet users.
Why create such a buzz around these websites? Let us give you a brief overview and the reasons why you should be in it to win it!
Why create such a buzz around these websites? Let us give you a brief overview and the reasons why you should be in it to win it!
Google - the master of Easter Eggs
06. September 2007 Google has big dreams - and as a big company it can even effort to put those dreams in reality. Apart from putting rather real dreams into action - like buying "YouTube" for the bargain price of $1.65bn, sometimes their fantasy runs wild.
Google is well known for their little gadgets be it to change their logo for various occasions or seasons or the equally entertaining "Easter Eggs".
Google is well known for their little gadgets be it to change their logo for various occasions or seasons or the equally entertaining "Easter Eggs".
Citizendium, the rival twin of wikipedia
28. August 2007 Unbelievable but true - TimesOnline and the Guardian have revealed that larger companies are editing their entries in Wikipedia in order to brush up their public image in the free online encyclopedia. If we are truely honest - who would not do the same....
Google reveals advertising strategy for YouTube
23. August 2007
You Tube, which has been bought by the Big G (a.k.a Google) in November 2006, has revealed its new online marketing strategy - small half transparent adverts are incorporated in a selection of video clips.Knowledge is power! - The Power of Search Engines?
23. August 2007
The American company SPOCK has recently launched a new search engine :SPOCK (public beta) which can track down the names of the world's six billions people. The idea of Jay Bhatti, founder of Spock.com, is to create a people search engine to help its users finding and discovering literally everybody on the web.
The American company SPOCK has recently launched a new search engine :SPOCK (public beta) which can track down the names of the world's six billions people. The idea of Jay Bhatti, founder of Spock.com, is to create a people search engine to help its users finding and discovering literally everybody on the web.
Google is now attacking the media industry
16. August 2007Google has added a new revolutionary feature to its Google's news section. The search engine giant is giving the chance to the people who are related to a story published in Google news to directly respond to it.
Search Engine Optimisation - The pitfalls!
14. August 2007
If you are planning to relaunch your company's website keep Search Engine Optimisation in mind from the very beginning. Avoid making mistakes which can lead to a much lower ranking than expected. Find below some of the most common mistakes and how to overcome them:
If you are planning to relaunch your company's website keep Search Engine Optimisation in mind from the very beginning. Avoid making mistakes which can lead to a much lower ranking than expected. Find below some of the most common mistakes and how to overcome them:
The World is not enough! - A Google & Gphone story
09. August 2007It looks like the Search Engine “Giant” Google has been inspired from the recent launch of Apple's new iPhone in the US. Countless articles, as found in THE TIMESONLINE, have speculated about Google's mobile phone venture and it's reason to 'go mobile' - is it time to put ideas and plans into action?
Google AdSense – easy money?
27. July 2007
How about making some profit with your website? All you need to do is to provide space for small advertisements in relation to your website's content. The magic word is: Google AdSense.
Website optimisation is not enough!
25. July 2007
If you still think it is enough to optimize your company’s website for search engines - look again! The competition is fierce out there and everybody want to be the best and of course winner in this ambitious “cat&mouse” game – website owner/designer vs. search engine.
Google your website with Google Custom Search!
17. July 2007This Tuesday Google has launched its new search facility for business users called "Google Custom Search".
ChaCha.com: The future of search engines?
27. June 2007
This new search engine could become one of the most powerful and useful search engines. Infact Chacha.com can make the way you search easier and the results better with it's instant-message chat. There will be always somebody who can help you in case you are unable to find what you are looking for.
This new search engine could become one of the most powerful and useful search engines. Infact Chacha.com can make the way you search easier and the results better with it's instant-message chat. There will be always somebody who can help you in case you are unable to find what you are looking for.
How to find the right SEO (Search Engine Optimisation) Company
12. June 2007You have made the decision to move the marketing of your business online.
But now it is very important to check carefully before choosing a SEO company. Look out for a professional and reliable partner you know you can trust with your brand values. Read on if you want to know which crucial points you need to consider when looking for hiring a company to raise your online business.
Get your business noticed - the right way!
06. June 2007
80% of first time visitors arrive on a website by following a link from a search engine, which makes clear how important it is to appear high in their ranking.
To increase traffic the website should rank top in the search engines, such as Google or Yahoo; the higher the better. In order to have a successful ranking website it is vital to optimise 'content and code' for Search Engines, now even more than ever.
Black Hat Search Engine Optimisation
or: What you need to be aware of when you are looking for a professional SEO company!
22. May 2007As long as Search Engines are around, people have made every effort to get their website on top of the results. The race of being number one on google is still on and now known under the name - Search Engine Optimisation (SEO). But as much as we want to know how to get there - the more Search Engine developers try to hide the big secrets. It has become a real “cat & mouse” hunt.
The importance of Search Marketing
In the past years the Internet has become increasingly popular and is now an essential part of our daily life. With its popularity steadily increasing companies realised this new and untouched opportunity to win new clients and started moving their business online.
Social Media - a new Marketing Hot Spot?
14. May 2007
In the last few months community websites or blogs became increasingly popular. Everyone wanted to share his or her thoughts or experiences with the world by posting blogs, comments, pictures or even videos. The best known websites are such as YouTube, MySpace or Flickr.
Due to the high attention those pages get, companies got the idea to use them as a part of their online marketing mix. They post news articles linking back to their website or even submit short ad movies on YouTube.
In the last few months community websites or blogs became increasingly popular. Everyone wanted to share his or her thoughts or experiences with the world by posting blogs, comments, pictures or even videos. The best known websites are such as YouTube, MySpace or Flickr.
Due to the high attention those pages get, companies got the idea to use them as a part of their online marketing mix. They post news articles linking back to their website or even submit short ad movies on YouTube.
Ask.com – the information revolution?
08. May 2007Ask.com is getting more and more traffic and is now standing as a real alternative to Google, Yahoo! and MSN Live Search.
Learn how to use RSS to increase your Search Engine Ranking
The three magic letters “RSS” can really make a difference on how you communicate with your clients and even better, it will help to increase your websites ranking with Search Engines such as Google or Yahoo!
The End of Pay Per Click?
20. April 2007
It seems like the days of Pay Per Click advertising are counted as there is a new online marketing payment model on the horizon: Costs Per Action (CPA) a model which Google is currently testing and about to add to their Google AdSense program.
It seems like the days of Pay Per Click advertising are counted as there is a new online marketing payment model on the horizon: Costs Per Action (CPA) a model which Google is currently testing and about to add to their Google AdSense program.
The Search Engine Strategies 2007 in New York
16. April 2007
The largest search marketing event in the world, the Search Engine Strategies 2007 was taking place in the New Yorker Hilton Hotel last week. Thousands of people aiming to improve their knowledge as well as their online marketing skills came to learn about search engine marketing and optimisation techniques.
The largest search marketing event in the world, the Search Engine Strategies 2007 was taking place in the New Yorker Hilton Hotel last week. Thousands of people aiming to improve their knowledge as well as their online marketing skills came to learn about search engine marketing and optimisation techniques.
WordTracker now also available for UK-Keyword-Search
WordTracker is the leading keyword research tool on the globe. They are your partner if you want to find the best keywords for you homepage. And now this is even more true since WordTracker has launched a UK specific database. These are great news for UK or UK targeting companies, as you need geographically relevant keywords to get more targeted traffic to the website. Your reward will most likely be an increased return on investment.
Push your Quality Score in Google AdWords
31. March 2007
Surely you have seen the small adverts on the top or right hand side of Googles results page. Maybe you even have already used Google Adwords to place an advert for your business right there. For each click on one of these adverts, you - meaning the business which has placed the ad - has to pay ("Pay Per Click")... so far so good....
Surely you have seen the small adverts on the top or right hand side of Googles results page. Maybe you even have already used Google Adwords to place an advert for your business right there. For each click on one of these adverts, you - meaning the business which has placed the ad - has to pay ("Pay Per Click")... so far so good....
Can Lycos jump to the top again?
27. March 2007
A few years ago Lycos was a big player in the web 1.0 era operating as a search engine as well as offering a wide range of web-services such as "build your own website", web-hosting, online-communities or e-mail-accounts, but nowadays it seems as if it has vanished into thin air.
A few years ago Lycos was a big player in the web 1.0 era operating as a search engine as well as offering a wide range of web-services such as "build your own website", web-hosting, online-communities or e-mail-accounts, but nowadays it seems as if it has vanished into thin air.
Register for a FREE Search Engine Ranking Report
26. March 2007Do you want to know where your website is ranking on Google or Yahoo? Send us a short message with some details about your company. Filling out our online form will only take a few seconds.
Marketing TO GO - on your mobile phone
21. March 2007New media marketing for the world wide web is getting more important everyday. Companies should not hesitate to use or at least to investigate in all the exciting new opportunities to find new clients and increase business. A higher ROI (return on investment) could be your reward.
Will Yahoo's Project Panama stand as an AdWords rival?
20. March 2007 Launched on February, the 5th, the "Project Panama" seemed to be really successfull. Behind this military style project name, a software upgrade for the search advertising results in Yahoo! Search Marketing (former Overture) is hiding .
How to increase your PageRank?
19. March 2007Let’s get the facts together first: PageRank, trademarked by Google, is an indicator for the importance of a website, measured on a scale from 1 (not very popular really
) to 10 (you’ve made it! 
).
Tetridia Keyword Suggestion Tool
15. March 2007
One of the keys to a successfull online business are finding the right "keyphrases" which you can then use to optimise your website and achieve higher ranking. We thought we help you with this process and the great thing is - it is free - our keyword suggestion tool.
One of the keys to a successfull online business are finding the right "keyphrases" which you can then use to optimise your website and achieve higher ranking. We thought we help you with this process and the great thing is - it is free - our keyword suggestion tool.
A new competitor for Google, Yahoo! and MSN?
12. March 2007
Jimmy Wales, Wikipedia’s founder, has announced at a news conference in Tokyo that Wikia Inc., the lucrative company owned by himself, will enter a new market and soon build an open-source search engine.
Include RSS News in your website
9. March 2007
Maybe you are already using RSS to receive your daily World (WideWeb) News direct to your doorstep. Seamlessly delivered from the BBC (or any other source) to your Outlook. And of course you would also have set up different categories such es "Business", "Sport" or "Technology"... Wouldn't it be nice...
Maybe you are already using RSS to receive your daily World (WideWeb) News direct to your doorstep. Seamlessly delivered from the BBC (or any other source) to your Outlook. And of course you would also have set up different categories such es "Business", "Sport" or "Technology"... Wouldn't it be nice...
What you always wanted to know about Search Engines!
7. March 2007Certainly you must have heard and most likely even used search engines - such as Google, Yahoo or MSN, just to name a few. There even is a strong possibility that you have found this article using one of them as about 80% first time visitors come through a search engine. So everybody is using it but do we really know what it is?
Bloggs - How to increase Search Engine Visibility
5. March 2007What is a Blog?
Coming form the Word " Web-log" it is the modern ie digital version of writing a journal. It is a website publishing ideas and opinions on any topic the owner wishes in chronological order.Why use blogs to improve Search Engine Optimisation?
A web-log/Blog is certainly one of the best ways of getting traffic to your website. An interesting blog will also increase the chances that other website link to yours. But be careful it easily can go wrong.What should you publish?
Let the reader or customer be the hero of your blog! Do not bore them with your problems. Your potential clients will only show interest in their own problems and needs, so do your research, find your niche and write about your target market.Your blog should be a valuable source of information on the product or service you sell - this could be articles, pictures, audio as well as video.
Be active!
To really make a difference with your search engine results you need to work on your bloggs - only once a month is not good enough. Publish news once a day - twice is even better. Then use the following tools to tell the world about your blog! The more people know about it the better - and the more links will be set to your website. Use pingoat to speed up the process of search engines to update their info on your latest news:http://pingoat.com/
http://digg.com/
http://reddit.com/
http://del.icio.us/
Contact Anja on +44 (0)20 8144 6655 for more information how you can improve the Search Engine Ranking of your companies website.
Article by Guillaume Rembert
SEO and Accessibility
28. February 2007By creating an accessible website you automatically increase the possibilities of getting higher Search Engine Rankings!
The Tetridia CMS has been designed to make publishing content and changes to a website easy for anybody.